The Real Female Entrepreneur

Behind the Homepage

What Happened When Ebony Nichols Left Academia to Go Back to Her Creative Roots

Behind the HomepageLauren FrontieraComment

HI SWEETS! YOU'RE HERE FOR ANOTHER POST IN OUR BEHIND THE HOMEPAGE SERIES!

It's a badass weekly series that's equal parts coffee date (go ahead and refill your mug!) and meeting new friends and all the parts real + inspiring. 

So, cozy up + get to know the badass female entrepreneurs (and businesses) behind the homepage.


MEET EBONY NICHOLS

"I am Ebony. I am a big ball of organized chaos. And I am the real female entrepreneur."

the-real-female-entrepreneur-behind-the-homepage-interview-with-ebony-nichols

As kids, it's so easy to pursue what you love. You have all of this time and no one standing over you with this "adult" expectation to "figure it out". Creativity and art are highly encouraged when we're young. Then, something happens between childhood and becoming a teen and most of us end up leaving that creative spark behind.

After spending years in the world of academia, though, Ebony found her way back to that creative spark. And the rest is history ... or, well, history in the making. 


Need some inspiration to find your creative spark again?


BEFORE WE DIVE RIGHT IN, LET'S START OUT WITH A QUICK ROUND OF THE QUESTION GAME…

 

WHAT'S ONE THING YOU MUST DO BEFORE GOING TO BED EVERY NIGHT?

I find something to binge watch. I wish I had a more enlightened answer, but ... nope! 

NEW YEARS RESOLUTIONS: TOTALLY DOWN OR THEY'RE TOTALLY CRAP?

Totally down! Resolutions give you hope even if it’s for a brief moment. There’s nothing wrong with that. 

AS A CHILD, WHAT DID YOU WANT TO BE WHEN YOU GREW UP?

Honestly … a judge. But only because I thought the judge on the TV show my grandma watched was so awesome. My first day in poli sci during undergrad woke me up. 


1. TELL US ABOUT YOUR BIZ IN 3 SENTENCES OR LESS.

Announce Divinely is a party brand that encourages chic and charming communication and celebration. Our products are designed to equip the perfect social moment whether it’s a celebration for self or others. 


the-real-female-entrepreneur-behind-the-homepage-interview-with-ebony-nichols

2. NOW, LET'S START AT THE BEGINNING. WHAT'S YOUR STORY?

I come from a family of creatives, so designing and planning celebrations were my childhood hobbies. I was absolutely obsessed with the idea of creating something that was pretty but also practical because it shared information. However, I never thought that I could actually do this as an adult. All of those creatives I watched growing up had a career or job that did not focus on those talents. So, I just knew that I had to find something else to do for the rest of my life.


"Going back to my roots and creatively expressing myself made my heart sing, so I finally decided to step out on faith and design cards with all of these sayings that I had stored in my phone over the years."


When I went to college, I fell head over heels with the social aspect of cultivating relationships with different people. I ultimately received a postgraduate degree, but I realized that the academia setting was not satisfying for me. So, I just took a break from everything and really got serious about finding out what made me happy.

Going back to my roots and creatively expressing myself made my heart sing, so I finally decided to step out on faith and design cards with all of these sayings that I had stored in my phone over the years. Now, two years later, our product line has expanded to stationery, notepads, and party decor. I could not be more ecstatic! 


3. YOUR LIFE + BIZ JOURNEY IS A BOOK. WHAT'S THE NAME OF THE CHAPTER YOU'RE CURRENTLY IN? 

Grit and Grace. 


the-real-female-entrepreneur-behind-the-homepage-interview-with-ebony-nichols

"Sometimes, I’m a horrible boss to myself because I don’t let myself get away with anything! Overcoming that whirlwind of emotions is still a battle, but I’m learning to embrace it." 


4. WHAT'S BEEN THE MOST DIFFICULT PART OF YOUR ENTREPRENEURIAL JOURNEY SO FAR? 

The most difficult part has been being OK with the path that I have chosen. That’s why I named my current life chapter grit and grace. I work hard daily at being very intentional about every aspect of my business, but I also struggle with giving myself grace. Sometimes, I’m a horrible boss to myself because I don’t let myself get away with anything! Overcoming that whirlwind of emotions is still a battle, but I’m learning to embrace it. 


5. WE'RE ALL BATTLING DOUBTS EVERY DAY AS ENTREPRENEURS. WHAT'S BEEN ONE OF THE BIGGEST DOUBTS YOU'VE DEALT WITH?

My biggest fear is becoming stagnant. I’m always asking myself, “Are you doing enough? Could you execute this better? Do you really know what you’re doing?" I am so afraid of being in the same place next year that I am today. 


the-real-female-entrepreneur-behind-the-homepage-interview-with-ebony-nichols

6. SHARING IS CARING. AND THERE'S SO MANY BADASS RESOURCES FOR FEMALE ENTREPRENEURS. WHAT ARE 3 OF YOUR FAVES?

  1. The Real Female Entrepreneur podcastA lot of my fears and doubts were quieted when I realized that I was not this isolated person on an island in the middle of nowhere. Whether you are a creative or just trying to stay afloat dealing with your vulnerabilities, this podcast is LIFE! 
  2. Pinterest: My Pinterest boards are how I get ideas out of my head and onto something concrete so I can start moving from an abstract state. Pinterest is for more than recipes or your next manicure idea!
  3. A Wrinkle in Time by Madeleine L’EngleIt is my favorite childhood story, but it inspires me today because it is about an ordinary person doing something absolutely extraordinary. Even if we feel like we don’t have everything that someone else has or we have doubts out the wazoo, we can still do some amazing things!

"My biggest fear is becoming stagnant. I’m always asking myself, “Are you doing enough? Could you execute this better? Do you really know what you’re doing?" I am so afraid of being in the same place next year that I am today." 


7. IF YOU COULD GIVE YOURSELF ONE PIECE OF ADVICE RIGHT NOW, WHAT WOULD IT BE? 

Sprinkle some confetti and move on!


8. WHAT'S YOUR ELEVATOR PITCH FOR WHY YOU SHOULD CHASE YOUR DREAMS?

You are the only person who has your exact combination of experiences, triumphs, downfalls, talents, and gifts. You know you’re capable of being absolutely amazing so let the world have it! We’re waiting!


the-real-female-entrepreneur-behind-the-homepage-interview-with-ebony-nichols.png

Ebony Nichols

Hey y’all! I’m Ebony Nichols and I am the owner and lead creator of Announce Divinely. I am obsessed with the charming moments in life and love to design and make all the things that make celebrations tick! When I’m not designing, I love doing fun things with my nieces and nephews, finding new places to dine, and binge watching any new television show. 



the-real-female-entrepreneur-listen-to-the-podcast.png

WANT MORE REAL + INSPIRING CONVOS WITH FEMALE ENTREPRENEURS?


MEET MORE AMAZING WOMEN

How Kate Tangney Juggles Motherhood and Business as an Abstract Painter

Behind the HomepageLauren FrontieraComment

HI SWEETS! YOU'RE HERE FOR ANOTHER POST IN OUR BEHIND THE HOMEPAGE SERIES!

It's a badass weekly series that's equal parts coffee date (go ahead and refill your mug!) and meeting new friends and all the parts real + inspiring. 

So, cozy up + get to know the badass female entrepreneurs (and businesses) behind the homepage.


MEET KATE TANGNEY

I am Kate Tangney. I am an artist, a mother, and an entrepreneur, and I don’t always balance it all well. And I am the real female entrepreneur.

the-real-female-entrepreneur-behind-the-homepage-with-kate-tangney

Balance is a unicorn. It's dreamy and sounds magical, but it's not real. Woosah. Now the cats out of the bag. So, we can all stop trying to attain the unattainable and just focus on juggling all the things the best we can. 

Kate Tangney is sharing a sneak peek into her own life and juggling all the things. She doesn't always do it all perfectly (who does?!), but at the end of the day, she's going after the things she really wants.


And like Kate says, "There’s something powerful that happens when you decide to go after what you truly want in life. "


BEFORE WE DIVE RIGHT IN, LET'S START OUT WITH A QUICK ROUND OF THE QUESTION GAME…

 

WHAT WAS YOUR FAVORITE CHILDREN'S BOOK GROWING UP?

I love this question! There are so many, but my favorite was probably Amelia
Bedelia. Apparently I’ve had a goofy sense of humor for a very long time!

HOW WOULD YOU SPEND $500 ON A SHOPPING SPREE?

Oh, I could buy so much paint with $500! I’m not really a big shopper (although my Amazon Prime account might beg to differ), but I do tend to splurge on books and art, and good food and wine.

IF YOU COULD HAVE ONE NON-TYPICAL PET, WHAT WOULD IT BE AND WHY?

I would totally have a penguin. There is no way anyone could have a bad day with a penguin waddling around the house!


1. TELL US ABOUT YOUR BIZ IN 3 SENTENCES OR LESS.

I am an abstract painter and hand lettering artist. My work is consistently inspired by our basic, universal emotional states, such as happiness and contentment, or anxiety and grief. My paintings are usually full of bold color and raw texture, because emotion can be such a raw, powerful force in our lives.


the-real-female-entrepreneur-behind-the-homepage-with-kate-tangney

2. NOW, LET'S START AT THE BEGINNING. WHAT'S YOUR STORY?

Let’s just say, I took a pretty roundabout path to art and business! I did start out as a Fine Art & Graphic Design major in college, but shortly after graduating I got a job in a completely different field. I also met and married my husband within a year after graduation, which was a total whirlwind! Then, a few years later, we decided to start a family, and I left work to be a stay-at-home-mom to our daughter (and eventually, our son).


"I didn't actually make art for close to ten years after college, because I didn't know how to be a wife, and a mother, and an artist all at the same time."


While all this was happening, I was not making art, or doing anything creative. I didn't actually make art for close to ten years after college, because I didn't know how to be a wife, and a mother, and an artist all at the same time. The prevailing “wisdom” I had heard was that being an artist and having a family doesn’t mix. At the time, I didn't have the motivation (or the guts) to challenge that idea.

But then several things happened in my personal life that pushed me back towards art. The biggest was losing my Dad in 2012. It was devastating, and really made me reevaluate how I was living my life. My father always told us we had to make our own luck, and for me, that meant taking charge of my life, and not giving a damn what anyone else thought.


"It’s challenging being a mom of two young kids, an artist, and a business owner, and I certainly don’t always balance everything well. There are days when I think I must be crazy for even trying to do it all."


So, I started to learn lettering, and abstract art, and I haven't looked back since. It’s challenging being a mom of two young kids, an artist, and a business owner, and I certainly don’t always balance everything well. There are days when I think I must be crazy for even trying to do it all. But this life is also chock-full of the things I love the most. And you can’t beat that!


3. YOUR LIFE + BIZ JOURNEY IS A BOOK. WHAT'S THE NAME OF THE CHAPTER YOU'RE CURRENTLY IN? 

“Out of my Comfort Zone” I’m really trying to push myself out of my comfort zone, both in the type of art I’m making, and in my business. It’s scary, but also really exciting.


the-real-female-entrepreneur-behind-the-homepage-with-kate-tangney

4. WHAT'S BEEN THE MOST DIFFICULT PART OF YOUR ENTREPRENEURIAL JOURNEY SO FAR? 

Time has really been my biggest issue, honestly. It’s a constant struggle to find time to do everything, without feeling like I’m sacrificing something, or taking too much time away from my family. My goal lately has been finding more structured time to work (naptime, after the kids go to bed, etc). That way I can be fully present with my kids when I’m not working, and I don't have to worry about when I’ll have time to tackle that never-ending to do list!


"It’s a constant struggle to find time to do everything, without feeling like I’m sacrificing something, or taking too much time away from my family."


5. WE'RE ALL BATTLING DOUBTS EVERY DAY AS ENTREPRENEURS. WHAT'S BEEN ONE OF THE BIGGEST DOUBTS YOU'VE DEALT WITH?

Imposter Syndrome, for sure. I think most artists struggle with Imposter Syndrome at some point in terms of their artwork, but I also had this disconnect between calling myself artist AND an entrepreneur. In the art world, there is this glorification of struggling for your art, and there is also a stigma against treating your art as a business. So, it took me awhile to realize I could be both an artist and a small business owner. More and more, we are seeing artists create their own versions of what entrepreneurship looks like, and it’s really exciting to see that mindset starting to shift.


"In the art world, there is this glorification of struggling for your art, and there is also a stigma against treating your art as a business. So, it took me awhile to realize I could be both an artist and a small business owner."


6. SHARING IS CARING. AND THERE'S SO MANY BADASS RESOURCES FOR FEMALE ENTREPRENEURS. WHAT ARE 3 OF YOUR FAVES?

  1. Think Creative CollectiveThese ladies are ah-mazing, and they have so
    many resources for creative entrepreneurs (classes, a kickass podcast, and a wonderful online community, to name a few) They really helped me to get into a business mindset, which was game changing. 
  2. 10% Happier app: Things can get stressful when you're trying to run a business, and I have found this app SO helpful when things get crazy. Their tagline is “Meditation for Fidgety Skeptics,” (which, let’s be honest, describes me perfectly. Ha!) It makes meditation so accessible and easy to understand, and they have guided meditations as quick as 1 minute if you're short on time.
  3. Big Magic by Elizabeth Gilbert: This book is amazing. She really delves into how to make creativity a part of your life, and how to avoid some common problems we face as creatives. It’s part encouragement, part reality check, and it’s just wonderful. 

the-real-female-entrepreneur-behind-the-homepage-with-kate-tangney

7. IF YOU COULD GIVE YOURSELF ONE PIECE OF ADVICE RIGHT NOW, WHAT WOULD IT BE? 

“Slow and steady wins the race.” It’s easy to feel like I’m not doing enough for my business, and things aren’t happening fast enough. So, I have to constantly remind myself that I AM making progress, and that it’s OK to go at whatever pace works best for myself and my family.


8. WHAT'S YOUR ELEVATOR PITCH FOR WHY YOU SHOULD CHASE YOUR DREAMS?

There’s something powerful that happens when you decide to go after what you truly want in life. And when those goals align with who you really are as a person, and you decide to just be yourself, it magnifies all the good stuff in your life. I know that sounds wicked cheesy, but it’s true!


the-real-female-entrepreneur-behind-the-homepage-with-kate-tangney.png

Kate Tangney

Kate Tangney is an abstract painter and hand lettering artist. She was born and raised just south of Boston, MA, and graduated from Bridgewater State University in 2005 with a degree in Art and Graphic Design. After getting married, she moved back to the south coast of Massachusetts with her husband. In addition to being an artist, she is also a stay-at-home mom to her two kids (ages 2 and 6).



the-real-female-entrepreneur-listen-to-the-podcast.png

want more real + inspiring convos with female entrepreneurs?


MEET MORE AMAZING WOMEN

4 Things You Can Do to Stay Sane While Running a Business During The Holidays

Behind the HomepageLauren FrontieraComment

Ready for a real update? 100% real. None of that fake crap.

Sometimes it feels like the only biz updates you get anymore are the sugar-coated, everythings-alright-yeah-it's-perfect ones. They're the ones we all give when we're forcing things to look better than they really are. Because the truth is sometimes hard and embarrassing and quite frankly, it sucks to share.

But life and business are real. They're imperfect and messy. And amidst the chaos and the mess, the real parts are inspiring as hell.

So, meet Real Updates. Our new series where we pull back the curtains and get real updates on life and biz and the happenings of real women and real business owners. 


HOLIDAYS GOT YOU STRESSED?

the-real-female-entrepreneur-running-a-business-during-the-holidays-holl-and-lane-mag

"Not only is there so much to get done...

...but it feels like there is extra pressure to sell all the things. Everyone is having sales and if you’re going to stand out inside the online crowd, you need to be doing something bigger and better. It’s just plain exhausting."


If you missed September or October's updates, welcome! This is the second in a monthly series where the creator and editor of Holl and Lane Magazine, Sarah Hartley, is taking us behind-the-scenes on her journey of building and growing a magazine while also working a full-time job, being a mama and a wife, and growing her second baby (due February 2018).

This month, we're pouring a glass of something good and sneaking behind the holiday boxes with Sarah to chat about how hard it really is running a business during the holidays. And Sarah is sharing the 4 things she's doing this year to stay sane amidst the crazy Black Friday sales and keep her cool without drinking or eating away a comparison hangover.


But, first. Let's bumpdate ya.


THE BUMPDATE: HOW ARE YOU AND BABY?

I’m officially into the 3rd trimester now. Whattttt?! And if my last pregnancy is any indication (I’m due 3 days before my son’s 4th birthday), this last trimester is going to FLY thanks to the holidays. Thankfully, I’m still feeling good, aside from my back hurting. But when you’re carrying a bowling ball around 24/7, I guess that’s to be expected.

 

THE BIZDATE: HOW'S THE MAG?

Every once in awhile I get this idea that we need to offer something new and we need to do it now!  That happened to me this past month and now we’re offering a beautiful pastel collection of postcards with inspiring sayings, as well as a couple of prints to remind you of how important you are. Sales have just started, but I’m hoping it’ll be a little something extra we can have during the holidays since our next issue doesn’t come out until January.


the-real-female-entrepreneur-running-a-business-during-the-holidays-holl-and-lane-mag

As a business owner, I’ve gotta tell ya, the holidays are some of my least favorite times.  


Not only is there SO much to get done, but it feels like there is extra pressure to sell all the things.  Everyone is having sales and if you’re going to stand out inside the online crowd, you need to be doing something bigger and better. It’s just plain exhausting.

I remember last time around the holidays when I fell into what can only be described as a seasonal business depression. I was very unprepared for the holiday season, I didn’t know what else we could offer to sell, and quite frankly, our sales reflected all of that. This year I had vowed to do better. After all, our magazine has seen a 400% growth, surely our sales will reflect the same, right?


"I remember last time around the holidays when I fell into what can only be described as a seasonal business depression." 


But, as much as I’m a glass half full kinda gal, I just can’t muster up the energy to fight the good fight during the holidays. Maybe that can be blamed on being seven months pregnant?

I want to do better, I really do.  But, I’m also just not a saleswoman. I don’t like selling or pushing people to spend their hard-earned dollars. Mostly because I know what it’s like to be pushed upon.

So instead, I’m doing these few things, and maybe they’ll inspire you to take a more relaxed approach as well:


the-real-female-entrepreneur-running-a-business-during-the-holidays-holl-and-lane-mag

1. I'M FOCUSING ON ONE BIG SALE

Yes, we’ll have an ongoing sale on our subscriptions from Black Friday until mid-December. But the biggest (seriously astronomical) sale will be happening for Cyber Monday and it will only be happening for our newsletter subscribers. The decision to do this was two-fold: one, I really only have to focus on one sale on one day; two, it helps to get more people onto my newsletter list who will then hopefully fall in love with what we do on a weekly basis and become regular customers.

Side note: If you’ve ever checked us out and fallen in love with what we’re doing, I promise you won’t want to miss that Cyber Monday sale.


2. IT'LL BE BUSINESS AS USUAL ON SOCIAL

Of course we’ll mention our sale here and there. But I’ve found that people connect with us best through our personal posts rather than the ones that are just trying to sell them on something. I’d venture to guess that’s the same for a lot of other businesses, too. And connection is what sells.


"The comparison game is strong around the holidays, and I refuse to be sucked in this year. It’s been proven to me time and time again that what works for others may not work for us, so why spend my energy trying to figure out the exact strategy others are using?"


3. I PLAN TO STAY AWAY FROM WHAT OTHERS ARE DOING

The comparison game is strong around the holidays, and I refuse to be sucked in this year. It’s been proven to me time and time again that what works for others may not work for us, so why spend my energy trying to figure out the exact strategy others are using? I might as well spend that time focusing on what does work for us and figuring out how to make that bigger and better.


4. I WON'T STRESS SO MUCH ABOUT THE NUMBERS

Last year, I’ll be honest, I felt like a bit of a loser when sales weren’t what I had hoped. This time around, I’m going to set a goal (just because I like a challenge), but if I don’t make it, it won’t be the end of the world. My business will not crumble if I have 5 sales less than I had hoped. There is always next year.


So, fellow entrepreneurs, I’m wishing you a happy holiday season filled with all of the sales that you’re hoping for.  But please remember, the holidays are also supposed to be a time to enjoy your life with your family and friends.  Don’t let the hardships of running a business take that away from you.


the-real-female-entrepreneur-running-a-business-during-the-holidays-holl-and-lane-mag

Sarah Hartley

Sarah Hartley is the creator, designer and publisher of Holl & Lane Magazine, a quarterly publication celebrating women's everyday existence and opening the door for tough conversations.

Since 2015, Sarah and the H&L team has been dedicated to providing women with a platform to share their truths. From miscarriage and infertility to mental health and body image, Sarah believes in changing the media for good and celebrating women where they are.


MORE OF HOLL AND LANE

www.hollandlanemag.com

Holl and Lane on Facebook and Instagram

Free H&L Mini Issue


the-real-female-entrepreneur-blog-series

want more real + inspiring convos with female biz owners?


the-real-female-entrepreneur-running-a-business-during-the-holidays-holl-and-lane-mag

Grab the latest issue of Holl and Lane!

In the 14th issue of Holl & Lane, the focus is on The Heart. Within this issue, you'll find true stories of romantic love, heartbreak, self-love, familial love, and so much more.  These pages showcase a wide range of stories on this one particular topic.  All related in their common theme, but yet so very different and inspiring in their own way.


KEEP READING!

Building a Business as a Dietitian Nutritionist with Monica Salafia

Behind the HomepageLauren FrontieraComment

HI SWEETS! YOU'RE HERE FOR ANOTHER POST IN OUR BEHIND THE HOMEPAGE SERIES!

It's a badass weekly series that's equal parts coffee date (go ahead and refill your mug!) and meeting new friends and all the parts real + inspiring. 

So, cozy up + get to know the badass female entrepreneurs (and businesses) behind the homepage.


MEET MONICA SALAFIA

"I am Monica Salafia. I'm not very organized. And I am the real female entrepreneur."

the-real-female-entrepreneur-behind-the-homepage-with-monica-salafia

Monica is one of those people who knew what she wanted to do since high school. And she had a clear plan to make that happen. And she did it. 

Realizing her passion for fitness and nutrition, she set out to become a Registered Dietitian Nutritionist and built her own business.

But all of that focus and clarity doesn't mean there've been zero doubts or fears.


So, what's it really been like? 


BEFORE WE DIVE RIGHT IN, LET'S START OUT WITH A QUICK ROUND OF THE QUESTION GAME…

 

WHAT'S YOUR LEAST FAVORITE SEASON AND WHY?

Least favorite is winter because I don't like being cold. Yes, you can bundle up but getting into a freezing car in the morning is just not fun and I'm not a functional human when I'm cold!

WHAT'S YOUR GO-TO BREAKFAST?

I always have 6 staple breakfast foods: Oatmeal with fruit + eggs with veggies + water and coffee (lately decaf). 

WHAT'S A NETFLIX SHOW YOU COULD BINGE-WATCH OVER AND OVER AGAIN?

I could watch Grey's Anatomy over and over and over again. Currently on my second "binge" and I just finished the first binge like 2 months ago. Ha! Ha! 


1. TELL US ABOUT YOUR BIZ IN 3 SENTENCES OR LESS.

Mind on Nutrition is a nutrition communication and consulting business. I work individually with clients for nutrition counseling, collaborate with other brands/professionals to communicate nutrition in media (TV, print articles and online publications) and host community nutrition workshops around Denver!


the-real-female-entrepreneur-behind-the-homepage-with-monica-salafia

2. NOW, LET'S START AT THE BEGINNING. WHAT'S YOUR STORY?

 At 15, I took a Food & Nutrition class which I loved, mostly because we cooked food in the morning and ate it. Not a bad way to start your day as a sophomore in high school. After school, I played sports, power-lifted (with my brothers and Dad), or did pilates (with my mom). Food and fitness nurtured the organic growth of my dedication to the field of dietetics. I knew I wanted to be a Registered Dietitian Nutritionist when I researched for a school assignment what the heck I could do with a Nutrition degree. Every fiber of my being was dedicated to becoming an RD, which is a very arduous but extremely rewarding process from 2011-2016.

I moved to Denver during my dietetic internship because I was looking for more of a communications and sports nutrition experience. I met a great dietitian who became my preceptor and he knew I had a passion for fitness and connected me with FitLo Denver. Every day, especially in the fitness community, I'm reminded of how strong of a need there is for real nutrition science to be communicated. There is a lot of BS out there, which is a bummer because I know everyone's just trying to be healthy! But there are also a ton of false nutrition claims out there that do more harm than good! 


"Have you ever thought about how terrifying it must be for a baby bird to take its first flight? I can just imagine that conversation between mama and baby, and baby bird is looking down from the nest and going, are you fucking serious right now?  I need to just jump and I'm going to fly? ... I think about that a lot ..."


In August of 2016, I finally reached my goal and became a Registered Dietitian Nutritionist and could now legally practice Medical Nutrition Therapy and give nutrition advice. Social media became a really easy outlet to share nutrition and in April 2017 I actually started taking my Instagram and blog more seriously which led to collaborations with brands and other professionals and seeing clients one-on-one for nutrition counseling. 

That's the short version (Ha! Ha!) and truthfully, I am just getting started!


the-real-female-entrepreneur-behind-the-homepage-with-monica-salafia

3. YOUR LIFE + BIZ JOURNEY IS A BOOK. WHAT'S THE NAME OF THE CHAPTER YOU'RE CURRENTLY IN? 

That's a really good freaking question ... and really I can only think about this thing about baby birds. Have you ever thought about how terrifying it must be for a baby bird to take its first flight? I can just imagine that conversation between mama and baby, and baby bird is looking down from the nest and going, are you fucking serious right now?  I need to just jump and I'm going to fly? ... I think about that a lot, so I guess I would call this chapter: Just Jump.


"I am an extrovert for sure, but living up to certain expectations and doing things that might come off as narcissistic makes me feel so terrible."


4. WHAT'S BEEN THE MOST DIFFICULT PART OF YOUR ENTREPRENEURIAL JOURNEY SO FAR? 

Getting out of my comfort zone and doing things that call attention to me. I am an extrovert for sure, but living up to certain expectations and doing things that might come off as narcissistic makes me feel so terrible. I know, I know "don't care what other people think". It's not that I care what people think, but more so I just don't want the attention. Which is pretty difficult because getting noticed is how I (and anyone, really) get business!


the-real-female-entrepreneur-behind-the-homepage-with-monica-salafia

5. WE'RE ALL BATTLING DOUBTS EVERY DAY AS ENTREPRENEURS. WHAT'S BEEN ONE OF THE BIGGEST DOUBTS YOU'VE DEALT WITH?

One of the biggest doubts I deal with is that I think maybe this is the wrong business for me. Not the being an RD part because that I know is 100% who I am. I just worry about what to actually do with it. I'm not kidding when I say being an RD opens up endless possibilities (in case anyone considering nutrition as a career is reading this).

Maybe I'm limiting my potential and could /should really just go for a PhD and become this badass nutritionist scientist that doesn't give an f about media and is just making earth-shattering nutrition discoveries through research ... but then I think about how much fun I have with the media stuff and how I didn't really like being inside of a lab in school so, I'm like "Monica, just be patient it will all work out".


"You'll never look back at your life with regret if you stayed true to who you were and enjoyed it. It's not supposed to be easy but it will always be rewarding in some way."


6. SHARING IS CARING. AND THERE'S SO MANY BADASS RESOURCES FOR FEMALE ENTREPRENEURS. WHAT ARE 3 OF YOUR FAVES?

  1. Tricia Olson, founder of FitLo Denver: She is hands down is one of the most badass female entrepreneurs I have and probably will ever meet in my life. She just has so much authenticity and value as a human that she brings to her business. She's fun and hard working. I cannot believe how much she has grown her business and always staying true to who she is and what she is about. She is the best! FitloDenver.com and @fitlodenver are where you can find her. 
  2. McKel Hill of Nutrition Stripped: She was one of my earliest RD influences. She is the founder of Nutrition Stripped and when I was a student her blog was really successful and she is just making waves in the entire health and wellness industry. So, not only is she being a boss and rocking her nutrition company like a champ but she is also indirectly being a huge advocate for Registered Dietitians everywhere, and I just love that!
  3. Maye Musk: As in the mother of Elon Musk, Kimball Musk and Tosca Musk. She is a dietitian with a thriving modeling career, landing a spot as a Covergirl at 69. She's influential because she is a dietitian who found her niche in the arts but never undervalued education in science, considering she has two Masters Degrees! I feel like every woman and girl can look up to her.

7. IF YOU COULD GIVE YOURSELF ONE PIECE OF ADVICE RIGHT NOW, WHAT WOULD IT BE? 

Even though a lot of people think I'm organized I think I can do better. So Monica, get organized!


8. WHAT'S YOUR ELEVATOR PITCH FOR WHY YOU SHOULD CHASE YOUR DREAMS?

You'll never look back at your life with regret if you stayed true to who you were and enjoyed it. It's not supposed to be easy but it will always be rewarding in some way. 


the-real-female-entrepreneur-interview-with-monica-salafia-behind-the-homepage

Monica Salafia

Monica Salafia, MS RD CPT, practices individual nutrition counseling in Denver to help gym and fitness studio members maintain optimal nutrition for both mind and body. She communicates nutrition in all types of media including TV, print, and online publications, and hosts nutrition workshops in the community. Visit her website or find her sharing healthy eating & lifestyle tips on her Instagram @monicasalafia.rd.


MORE OF MONICA

www.mindonnutrition.com

Monica on Instagram and Facebook


the-real-female-entrepreneur-listen-to-the-podcast

want more real + inspiring convos with female entrepreneurs?


MEET MORE AMAZING WOMEN

How Getting Laid Off Led Kaye Namba on a Journey of Following Her Breadcrumbs of Desire

Behind the HomepageLauren FrontieraComment

It all started after Kaye found herself laid off from her corporate job where she'd spent over a decade climbing this ladder she wasn't even sure she wanted to be climbing. So, with the time and freedom to figure out what was next, she started following her "breadcrumbs of desire" (what Kaye calls everyone’s truest and most genuine desires). Want to know where they led her?

Building a Business in Politics with Heather Ricketts

Behind the HomepageLauren FrontieraComment

Heather owns a boutique political fundraising and compliance firm. I know, sounds badass, right? She's one of only four people in her state doing this right now. But as you're getting ready to hear, it wasn't this clear, linear path to business-ownership and rocking the politics world. And despite working with awesome people, most days, Heather still struggles with feeling like she's not good enough.